Vol. 3 Luxembourg companies in the United States: Moulins de Kleinbettingen

The story behind Moulins de Kleinbettingen is one of family. This family tradition was started by Philippe Muller who purchased a millstone and milling rights in Luxembourg in 1704. The tradition was passed down from father to son and even through nephews and cousins, right up to the present day. Today, Jean Muller, CEO of Moulin de Kleinbettingen, represents the eleventh generation of millers in the Muller family.

Throughout the years, the Muller family had acquired several mills, such as the Dommeldange, the Kleinbettingen and Arlon mills. Today, the company’s production site in Luxembourg is one of Europe’s most modern mills.

Moulins de Kleinbettingen strives to be respectful of the environment and is committed to supporting local wheat farming that is responsible, sustainable and environmentally-friendly. In its long history, the company has practiced circular agriculture, or closed loop agriculture, and sourced locally, from within Luxembourg. When this is not possible, they then consider the regional perspective, with a dedicated focus on promoting short distribution channels. Working locally enables the business to build direct relationships with suppliers and producers.

Driven by the success of its flagship brand Farin'Up, the family business decided to test the appetite of the American market by expanding to the United Stated in 2019, with a structure based in San Antonio, Texas. The Farin'Up product line, featured on NBC Today Show, consists of dry baking & breakfast mixes (pancakes, crepes, waffles, brownies and cookies) made with flour from the family-run mill in Luxembourg, and can be found in grocery stores throughout the United States.

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